Company

GBCblue was founded in June 2003 with the core purpose of delivering remotely managed, self-service, public computing systems.  The company initially focused on the lodging and hospitality industry and now supports over 700 systems located in 300+ tier one luxury hotels spanning the globe (US, Canada, Caribbean, and United Kingdom).  In 2007 GBCblue systems were used by over 2 million travelers.  Today GBCblue is recognized as the leader in guest computing technology and support services.  Many of the leading hotel chains are currently engaged with GBCblue in defining broad scale corporate initiatives for public-facing technology initiatives.

 GBCblue’s success is directly attributed to its commitment to innovation, customization, and support.  GBCblue is the only provider to deliver a comprehensive array of self-service, remotely managed, and custom branded computing devices.  Many of the Company’s products have been technology firsts including its self-service multifunction devices (COPYblue and MiniCOPYblue), online in-room guest amenities portal (ORION), and kiosk software with hardware keystroke logger protection (Client Manager 4).  At the core of GBCblue is a central network operating center which currently scales to over 50,000+ nodes, monitors the health of each system, and features security standards that meet and even exceed the Payment Card Industry (PCI) Data Security Standard compliance requirements. 

But for all the Company’s technical prowess it is GBCblue’s support services that have won the appreciation of its customers.  “A great experience every time,” is GBCblue’s mantra.  To accomplish this GBCblue technicians monitor the health and status of each system and try to fix issues before customers are ever affected.  In the event a problem arises, GBCblue can fix the issue remotely or onsite using its network of certified field technicians.  The Company has special “GBCblue Level” support relationships with all its manufacturing partners to ensure any software or hardware problem can be fixed in one business day or less.  GBCblue also provides live IT technicians (not foreign call centers with untrained operators) to ensure customer issues are resolved efficiently.  Since 2003, GBCblue’s most successful marketing has been word-of-mouth referrals.

GBCblue systems have been adopted by nearly every major brand and GBCblue has been awarded exclusive or preferred partner status with several leading chains including Omni, Kimpton, Morgans, and Red Lion.  Most notably, in 2007 GBCblue was awarded preferred technology partner status with Starwood for its capability to deliver the Link @ Sheraton solution.  This partnership has led to preferred partner status with the other Starwood’s brands—Westin, W Hotels, Aloft, and Element.  GBCblue has installed in over 80 Sheratons, Westins, and W hotels and forecasts 100-200 new Starwood hotels by the end of 2008. 

Realizing that the solution was applicable to other market verticals and that relying upon a single industry was a risk, GBCblue introduced its products to the retail market at the beginning of 2008.  The new vertical was quick to respond.  GBCblue has placed systems in grocers, pharmacies, and business retail properties.  TRM Copies recently selected GBCblue to provide its technology initiative.  TRM has 15,000 locations.

GBCblue’s course is set for 2008.  GBCblue will continue creating cutting edge technology, enhancing its quality of service and support, and increasing market share in its chosen verticals.  At the current pace the Company is maintaining a consistent 40-50% annual growth trend but is positioned for tremendous growth.  With an infrastructure that makes expansion possible, GBCblue is on path to becoming the world’s leader in public computing.